WordPress is one of the most powerful blogging platforms for getting ranked in search engines – if made and set up correctly. Unfortunately, out of the box WordPress is actually quite poorly configured. Here you will find some of the best SEO ideas for WordPress practices to implement in your WordPress blog.
=> Change or update the Title
By default, WordPress places your blog title first, then the blog post.
For example, if your blog’s name is “Rick’s Blog” and your blog title is “How to Learn Spanish,” WordPress would display:
Rick’s Blog / How to Learn Spanish
In reality, you want it the other way around:
How to Learn Spanish / Rick’s Blog
That will give you the most powerful rankings for your individual blog posts.
=> Keyword-Rich Permalinks
By default, WordPress uses a numeric system for creating permalinks. Your posts will be labeled example.com/?=24 for example.
Instead, it’s better for both your rankings and the human eye to actually have something that’s readable and has your keywords in it. For example, example.com/best-prices-on-widgets/.
=> Internal Linking and Categories
It’s best to link related articles to one another within posts on similar topics. This will pass relevant link juice between your own blog pages, as well as show real people other pages they might be interested in.
Categories can help a lot with internal linking. Make sure you have well-named categories and place each blog post into the specific category they belong in.
That will make it easy for search engines to tell what each category is about and see that you have a lot of relevant content in that category.
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=> Add Caching to Increase Speed
One often overlooked SEO factor is page load times. Search engines place quite a high importance on load times. If your site loads fast, your site gets quite a few points for that.
To decrease your load times, install a caching plugin like W3 Total Cache. Also don’t overload your wordpress with too many plugins as it takes time to load your theme.
=> Tag Your Images
Tag the alt tags in all your non-navigational images. In other words, images that are actually part of your blog posts should always be tagged. This also makes it easier for the reader to identify what the image is about, or where it will take them when clicked. Also search engines link to your images more easily, so you could gain more traffic.
You should also not over flood your site with tons of ads, video and pics. It could become difficult for users or search engines to know what your site is about if they can’t find keywords or find too many. This could leave you with a negative impact on your website ranking. Not good for SEO building. Try to keep it clean and simple for easy reading.
=> Use a Sitemap Plugin
A sitemap makes it easy for search engines to find all the pages on your site.
Yes, search engines can find it without a sitemap, but by decreasing the computing power it takes for a spider to spider your site, you’ll win a few extra points in the search engine’s eyes.
The easiest way to set up and maintain a sitemap for WordPress is to simply install a plugin that will automatically set up and update the sitemap for you.
=> A Few Last Words
The All In One SEO plug-in is a free plug-in used by many in the WordPress community. It makes it easy to change your title structures, permalink structures and a lot more.
Preventing blog comment spam is also an important part of ranking. The best way to do that is to use the Akismet plugin, also free, written by the founder of WordPress. You could even search the latest spam filters for WordPress on google.
These are some of the most important practices and best SEO ideas for WordPress to help you when optimizing a WordPress blog for SEO. I hope you find them usefull.
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